jewelry Display on essentials
Yif
Yadao
2015-01-07 15:15:42
Attract customers into the jewelry store, external identification is very important; let customer spending, the internal display and it looks critical. Within jewelers, shop layout boxes posters, is the preferred form of advertising to attract customers, placed on display counters and other promotional materials, will have very good results.
To this end, we will introduce some of the basic display showcase some creative principles and guidelines for the goods displayed on the hope that innovative ideas can draw from to make your display more attractive store display to successfully promote their products in order to improve sales results .
1, the basic idea of the goods on display
(1), basic goods lines: a, according to their commodity display; b, using it to drive the corner of the eye.
2, the best-selling items: usually basic goods, but not absolutely yes.
(1) according to their respective display of goods; (2) on display at the important position;
(3) Do not put the best sellers at the door, away from other commodity.
3, high-priced to sell jewelry to be patient.
(1) a strong show display;
(2) make it clear that its use, characteristics or quality to the customer what (interest), customers pay to buy something (value);
(3) should be placed in the selected location close to selling products on display near or striking;
(4) be the focus window display or wall display;
(5) should be put together and the same commodities.
4, auxiliary goods and leading commodity
And goods should be dominant display in a logical order to facilitate customers to buy.
5, promotional items and advertising goods
(1) must be clearly marked and easy to find. (2) placement will directly affect the sales of goods.
(3) clearly visible and beautify the show will have unexpected results
(4) the use of the line of sight to drive in-store purchase of such goods. (5) display their merchandise category.
6, unsalable goods
(1) are arranged according to their commodity, (2) do not occupy an important position reserved for the best-selling products.
(3) adjust the display's position, in order to achieve a good result.
7, display elements
The largest display of goods principle is to try to make each a jewelry show its unique charm, so that customers feel Goods
Beautiful, bright, feel very rich store merchandise. The basic elements of the display are:
(1) Note that the customer flow patterns: (2) the most favorable distribution: (3) that the auxiliary furnishings: (4) fresh and clean:
According to these display elements, as far as possible to show the beauty and value of diamonds to their customers, in order to enhance customer desire to have jewelry and jewelry admirers, therefore, store merchandising, window display, lighting is also very important.
